A NEW APPROACH TO DISTRIBUTION & SALES

Client

Maschio Gaspardo S.p.a

Year

2024

Service

Brand Consulting

Description

After two years of Brand Consulting to the Maschio Gaspardo Group Top Management, the first Monobrand Dealer opened in Spain.
Changing the distribution & sales structure of an international group is a slow and delicate process.
Developed with 11elheaven BCN support, it’s the result of a new strategic approach in the agricultural machinery market.
A new strategic view able to rienforce the Brand Loyalty and increase Brand Perception, opening to a new “Experience “ which will start before purchasing.

(Design Arch. G.Marangon)

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